One of the best things about running your own business is having the freedom to be your own boss and follow your passion to…
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Finances
6 Small Business Financial Terms You Need To Get To Grips With, Fast
As a small business owner, you need to wear every single hat including “Chief Financial Officer.” But don’t let that responsibility intimidate you. Since…
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Ultimate Guide: Website Builders and SEO
Did you know that about a third of businesses that are opened each year start with less than $5,000? When you count in expenses…
Marketing & Branding
Top Branding Trends Businesses Should Follow in 2019
We are all well aware that the online market is a dynamic environment. That’s why it’s so important for businesses to keep up with…
Finances
Cash flow: What is it and why should I care? A guide for staying solvent
Helming your own startup gives you an incredible opportunity to steer your destiny. You can sell what you like, work when you like, and…
Sales
The Beginner’s Guide To Conversion Rate Optimization 2019
If we talk about a platform that can bring maximum exposure to any business, there can be nothing better than the web. However, people…
SEO
SEO 2019: A Complete Guide for Beginners
If you are not associated with a background that aims on anything related to digital marketing, you are very likely to wonder about the…
Marketing & Branding
The Top 5 Free Stock Photo Sites
Looks certainly aren’t everything. But when it comes to your website, newsletter or Facebook ad, having an eye-catching image can mean the difference between…
News and Stats
What Every Website Owner Needs to Know about the Google Algorithm Core Update
The way we find information, products, and services almost always starts with a Google search. So when Google makes any sort of changes to…
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Automate These Common Tasks to Save Time at Work and Home
When you’re self-employed, effective time management becomes extra challenging. Between managing business expenses, handling administrative tasks, and keeping your emails in check, it can…
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How to Create a Marketing Budget for Your Small Business
Creating a marketing budget for your small business is a delicate balancing act. On the one hand, the right investment can drive growth; on…
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Should You Incorporate Your Small Business?
If you are committed to growing your freelance career or small business, it’s wise to educated yourself on the pros and cons of incorporation.…
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The 5 Must-Have Features for a Mobile Site
Mobile devices have not only grown our access to the web, they have completely influenced our browsing behavior. In 2018, 52 percent of all…
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The Future of Women-Owned Businesses
Last month, we looked at the current ecosystem of African-American-owned business in honor Black History Month. And this month, in honor of International Women’s…
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The Pros and Cons of Remote Working
The number of people working remotely is consistently increasing on a global level. And, thanks to the freedom that comes with remote working, it’s…